5 Mood Boards for Brand Inspo


5 Mood boards for Brand Inspo


One of my favourite things to do as a designer is create mood boards. Doing so allows me to capture the overall feeling a client wants their brand to feel, which is critical in the development stage.

My Pinterest account is one of my greatest assets. Over the past few years, I’ve spent countless amount of time creating boards for brands I’ve worked with. It helps me as a designer visualise the overall feeling a client wants to capture and gain inspiration for brand concepts as well.

If you’re in the development stages of creating your brand, here are 5 mood boards to get you feeling inspired!

 
Summer and Fresh moodboard

wild & free

A mood board inspired by summer and the ocean to create a brand mood that represents the feeling of happiness, warmth and freedom.

Check out our SUMMER mood board on Pinterest for some inspo.

 
feminine style brand mood board

Femme & GENTLE

A mood board inspired by beautiful women in their natural form. The colours are inspired by skin tones to represent a feeling of empowerment, emotion and gentleness.

Check out our Feminine Branding board on Pinterest!

 
sandy undertones mood board

sandy tones & sunshine

A mood board inspired by sand, shadows and sunlight. The colours portray a feeling of warmth and happiness as you would feel on a sunny day laying on the beach.

 
elegant whites and nudes mood board

classic nudes

A mood board inspired by whites & nudes to portray an exquisite & classic brand feeling. The neutral colours evoke a feeling of gracefulness that is delicate, yet inspiring.

 
night skies moodboard

solstice night skies

A moodboard inspired by starry nights and dark skies. The use of dark blues symbolise a feeling of intuition and wisdom, while the opposition of blacks and white create a mood of integrity and sophistication.

 

Anyway, that’s all I have for now! And I hope you were able to find some inspiration in this post.

 

Like this post? Don’t forget to pin it for inspiration!

 
Angelique Vestil